Pure App Interface Design

Revolutionizing Fitness and Environmental Responsibility

Pure App is a mobile application that not only coaches users in their plogging activities but also allows them to bring their friends along for the ride. With its main features of Individual Plogging, Team Plogging, Field Activities, Healthy Lifestyle, Online Eco-Mall, and User Profile, Pure App offers a comprehensive platform for individuals and communities to engage in this environmentally conscious fitness activity.

Designed specifically for the iOS system, Pure App utilizes advanced technology to enhance the plogging experience. It provides users with detailed information such as route guidance, trash can locations, distance covered, speed, and calories burned. The app also tracks every litter picked up and suggests the appropriate type for sorting, making the process more efficient and effective.

One of the standout features of Pure App is the introduction of plogging scores, which allow users to easily compare and compete with their friends. This gamification element adds a fun and competitive aspect to plogging, motivating users to do more and make a greater impact on their surroundings. Additionally, Pure App supports online team plogging, fostering a sense of community and collaboration among users.

The development of Pure App was not without its challenges. With little similar products in the market, the design team conducted extensive user interviews and analysis to understand the needs and feasibility of the app. Through a combination of deep contextual interviews and user experience evaluations, they were able to create a high-fidelity prototype that effectively met user requirements.

Pure App is more than just a fitness app; it promotes a healthy lifestyle and environmental consciousness. In addition to plogging, the app offers tasks and environmental quizzes to encourage users to adopt sustainable habits. The integrated Eco-Mall provides a platform for users to explore and purchase green products, further supporting their commitment to a greener lifestyle.

Recognized for its innovation and creativity, Pure App received the Bronze A' Design Award in the Mobile Technologies, Applications, and Software Design category in 2020. This prestigious award acknowledges designs that demonstrate technical and creative excellence while contributing to quality of life improvements. Pure App truly embodies the spirit of art, science, design, and technology, making the world a better place.

Images by Jiaying Zhu, Huicong Hu, 2020